MVS Studio provided a custom veritcal photo booth to capture all the action at amfAR’s generationCURE fourth annual Solstice event at the Hudson Hotel in New York City. The event included a live art performance by Shantell Martin, who created a one-of-a-kind backdrop for the photo booth.

More than 300 young professionals including generationCURE Ambassadors Emerson Barth, Chiara Ferragni and Kelly Osbourne, gathered to socialize with a conscience, enjoying cocktails, a silent auction, and music by The Misshapes and Jasmine Chess. In addtion to being a fun, creative party, the evening raised over $90,000 in support of amfAR’s life-saving HIV/AIDS research. and since its inception in 2011, generationCURE has raised close to $300,000 for amfAR.

MVS Studio is proud to work with great organizations like amfAR generationCURE. They always want a great idea of how to integrate their audience (in person and online), their creative donors, and a unique photographic installation that will support thier fundraising efforts. The incredible backdrop drawn by artist Shantell Martin was a treat to shoot towards, providing amfAR Generation Cure with a unique branding opportunity. We supplied a vertical photo booth with custom logo graphics and were uploading live all night to ensure these great images were posted and reposted on social media.

The work of Shantell Martin is a meditation of lines; a language of characters, creatures and messages that invite her viewers to share a role in her creative process. Part autobiographical, and part dreamlike whimsy, Martin has created her own world that bridges fine art, commercial and the everyday experience — conversations, objects and places. Check out our photo booth pictures of Ms. Martin creating the backdrop, and then subsequently enjoying it with a few guests!

Do you have a fundraising event coming up where creating great images that your guests will want to share is important? Of course you do! Fill out the form in the sidebar to hear about how MVS Studio can help get your message out to the world!